July 21, 2008 at 11:15 pm · Filed under best of... sort of..., in my head and tagged: ad man, advertising, audible, bryan jones, groundswell, seth godin, the long tail



Anderson / Godin / Li and Bernoff
At the house where the dude abides, we are in the heat of the mow-ment. Yesterday’s bush-whacking welcomed me with 100+ degrees of love and affection.
As I’ve said before, I learn a lot from lawn care. It’s definitely not the pacing back and forth that molds my mind, it is the company that I keep on this journey to and fro. Summer school is back in session for the dude. … Read the rest of this entry »
August 26, 2007 at 9:29 pm · Filed under best of... sort of..., in my head and tagged: ad man, advertising, bryan jones, freakonomics, pages

While baking through a little lawnwork today… and when i say little, i mean four hours in 100 degree heat… I realized that mowing my yard has advanced my career in a huge way. It’s not the immediate satisfaction of seeing instant progress, it’s the time with my iPod.
I’ve always listened to something while mowing, when I was 14 it was Joshua Tree, 17 the Mighty Lemon Drops. Then there was a blessed seven-year hiatus from yardwork until i owned my own house in 1997, and from then until just a couple of years ago, sports talk-radio was my overheated companion. I guess I need something to help me pass the time. … Read the rest of this entry »
August 3, 2007 at 12:07 am · Filed under best of... sort of..., in my head and tagged: ad man, advertising, bryan jones, sites, the creativists, via

As an Interactive Producer, it is my job to help people communicate. The message may be deep / brief / large-audience / silly / etc. You get the idea… the message could be anything, the challenge is shaping it to be received well by the intended audience. And if the message is delivered well, then hopefully a conversation will ensue as the audience responds, and ideas / loyalty / relationships are shared.
You know what, it’s a great gig. If you are a friend of mine, you could attest to the fact that I can be a bit chatty. I’m not ashamed, I like stories and odds are that on any given day I may share 37 of them, give or take twenty.
This week, two terrific articles on communicating well via the web have been passed on to me, and true to form, I’m blabbing about them here. …
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April 18, 2007 at 1:10 am · Filed under best of... sort of..., in my head and tagged: ad man, advertising, bryan jones, little rock, sites, the creativists
Obvious? Does it always have to be obvious? …or literal? Everytime?
For Creatives, it is mandated that we communicate creatively. It’s not a requirement written in a job description, it’s a need that lives in the soul. Sometimes the concept is too creative, and that’s cool, because if all ideas are accepted, then the work is acceptable. We don’t want to be acceptable. We want to be remarkable.
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April 13, 2007 at 10:52 pm · Filed under best of... sort of..., in my house and tagged: advertising, bryan jones
“Really? That’s the title of your first post?”
Sarabeth is curious. She wants to know if all of my posts will have a movie title embedded in the post title in some form or fashion.
Well… no… maybe… I don’t know… It might be a cool little caveat to add, but you know, one day I’m going to run out of relevant titles to use, and then I’m going to be toast, and I’ll have an awesome post about something really great, and all I’ll have to use for the title will be … Pootie Tang.
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